About Charles Jeffrey LOVERBOY

Founded in 2014 by Scottish designer Charles Jeffrey, LOVERBOY is a London-based fashion house that evolved from a cult club night into a global symbol of queer creativity. The brand seamlessly blends avant-garde tailoring with a DIY punk aesthetic, drawing inspiration from art, music, and performance.

Our Mission

Our mission is to champion radical self-expression and subvert traditional fashion norms through disruptive, inclusive, and gender-fluid design.